For Getty’s Pump Audio division, we created a series of targeted user experiences to facilitate licensed sales from their fantastic audio library. From desktop audio search applications to website destinations, Wiretree helped Getty put their music right into customer’s hands.
Casual audio consumers use a simple but powerful “zero-learning” interface to search and discover music tracks for purchase. Professional users have a different experience tailored for their needs. Much richer in functionality, and similar to the other high-end audio editing tools they are accustomed to, the PumpBox Pro desktop application gives them a powerful set of tools to search, audition, and organize audio tracks to be used in their production environments.
Wiretree provided all the design, user experience, and technical development for this expansive suite of Mac and PC desktop applications and websites.