Wiretree has worked with CoinData to pioneer the DocuPAD, a collaborative digital desktop for the retail automotive market.

Using our skills in highly interactive and intuitive design, the team created a software and hardware system simple enough for a consumer to sit down and feel immediately comfortable using, and engaging enough to result in increased sales of products and services.

The system uses a tablet-based LCD screen, embedded in the tabletop within the car dealership, to present sales presentations and product information. Additionally, through the use of a digital stylus pen, all contracts required to purchase a vehicle are digitally signed and submitted without the need for endless amounts of paper.

DocuPAD is a shared-space interaction scenario where a customer can site on one side and the presenter on the other and both can engage with the system. This has proved to be an amazing tool for both the dealership and it’s customers to make the car buying experience easier and more efficient (not to mention being fun!).